In recent years, the use of the WhatsApp application has become increasingly common in communication between companies and customers. And Freitas Varejo, one of the largest department store chains in the country, was not left out of this trend. With the aim of offering more agile and efficient service, the company implemented Freitas Varejo WhatsApp, an exclusive channel to serve consumers through the application. In this article, we will learn more about this innovative initiative and understand how it has helped to improve the shopping experience for the chain’s customers.
Who owns Casas Freitas?
The owner of Casas Freitas is businessman Francisco Deusmar de Queirós, born in Russas, Ceará. He founded the company in 1959, with a small store in Sobral, also in Ceará. Since then, the company has grown to become one of the largest retail chains in the Brazilian Northeast, with more than 30 stores spread across several states in the region.
In addition to Casas Freitas, Francisco Deusmar de Queirós is also the founder of the Pague Menos pharmacy chain, which is currently one of the largest in Brazil, with more than a thousand stores across the country.
Despite having stepped away from managing the companies, Francisco Deusmar de Queirós continues to be one of the main shareholders and influencers of the companies’ strategic decisions.
How does Freitas Express work?
Freitas Express is a service offered by the Freitas retail chain that allows customers to place orders via WhatsApp and receive their products at home. The process is simple and easy to understand.
Step by step
- The customer adds the Freitas Express number to their WhatsApp contact list;
- The customer sends a message requesting information about products or placing an order;
- The Freitas Express team responds with the product catalog and prices;
- The customer chooses the products they wish to purchase and the Freitas Express team informs them of the total purchase price;
- The customer makes payment via bank transfer or PIX;
- The Freitas Express team prepares the order and schedules delivery;
- The order is delivered to the customer’s home;
- The customer confirms receipt and evaluates the service.
With Freitas Express, customers can shop without leaving home and receive their products safely and conveniently. The service is available during business hours, Monday to Saturday.
How many stores have Freitas Varejo?
Freitas Varejo currently has 25 stores distributed in different regions of Brazil. These stores offer a wide variety of products, from electronics to furniture and decorative items.
In addition, Freitas Varejo also has a virtual store, which allows customers to make online purchases easily and safely.
Which shopping mall in Fortaleza has Freitas houses?
Freitas Varejo is a large chain of stores that offers a wide variety of products to its customers. Among the chain’s stores are Casas Freitas, well known among Fortaleza residents. If you are looking to know which shopping mall in Fortaleza has Casas Freitas, the answer is: several! Check out some of the main shopping malls in the city that have Casas Freitas stores below:
- Shopping Iguatemi Fortaleza
- Shopping RioMar Fortaleza
- Shopping Parangaba
- Aldeota Shopping
- Benfica Shopping
In all of these Casas Freitas units in shopping malls in Fortaleza, you will find a wide variety of products for your home, decoration, stationery, toys and much more. Don’t forget to check it out!
Conclusion about Freitas Retail WhatsApp
The use of WhatsApp by Freitas Varejo proved to be an effective strategy for improving communication with customers. In addition to facilitating contact and increasing service agility, the application also made it possible to disseminate promotions and news in real time. This way, the company was able to get even closer to its target audience and guarantee customer satisfaction.
In conclusion, using WhatsApp as a customer service channel is a very efficient strategy for retailers, as is the case with Freitas Varejo. The ease of communication provided by the application, combined with the agility in responding to demands, makes the consumer experience more satisfactory and builds customer loyalty. Furthermore, Freitas Varejo is always looking for innovations to improve its customers’ experience, and WhatsApp is one of these successful initiatives. If you are a Freitas Varejo customer, take advantage of this facility and contact the store via WhatsApp. If you’re not a customer yet, don’t waste any more time and check out Freitas Varejo’s offers!
